Bamba (snack)
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Bamba (Hebrew: במבה) is a snack manufactured by the Osem corporation in Holon, Israel
Bamba is by far the most successful snack ever produced and sold in Israel, and it is certainly one of the most enduring food products in Israeli shops, surviving for decades (since 1963) with no decline in sales. One of every four bags of snacks bought in Israel is Bamba[citation needed]. Recently, several other companies started manufacturing clones like "Parpar" (Telma) and "Shush" (Strauss-Elite).
Bamba is made by compressing crushed grain, heating it, cutting it into short cylinders, and covering it with peanut butter. As opposed to other snacks, Bamba is considered healthy: it contains no cholesterol, preservatives or food coloring, and it boasts an impressive lists of vitamins. Nevertheless it contains high amounts of fat. Its has 537 calories per 100 grams.
Osem also produces another form of Bamba, which is strawberry-flavored. These typically come in smaller bags, as each piece is spherical as opposed to cylindrical.
