Böwe Bell & Howell
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Founded in 1907 and headquartered in Skokie, Illinois, the Bell & Howell Company merged with Böwe Systec Inc in 2003 to become Böwe Bell & Howell. Currently, the company provides document processing, microfilmers, scanners, various electronic consumer products, and financial services.
Historically, Bell & Howell was an important supplier of many different media technologies. Technologies such as film projectors, film cameras, overhead projectors, scanning equipment as well as other major appliances; Bell & Howell has been the leading supplier of media equipment for schools and offices.
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[edit] Consumer products
Currently, third-party companies offer a number of consumer products licensed under the Bell & Howell name including:
- 8mm/Super 8 film projectors (All Models)
- 16mm Silent and Filmosound Projectors (All Models)
- Overhead Presentation Projectors (All Models)
- Digital Camera (Optical Zoom, Digital Zoom, and Flip Out LCD models)
- Sunlight Floor Lamp
- Sunlight Desk Lamp
- Ionic Whisper Air Purifier and Ionize
- Alarm System
- Sonic Earz
- Bio7 Pain Therapist
- Solar Powered Flood Lights
- Noise Reduction Headphones
- ZX-7 Shaver
- "and more!"
The licensing of their name in the consumer products area is clearly a "cash-grab" by the company, as even their Licensing Page indicates that "The Bell & Howell brand name boasts a strong presence in the minds of consumers with over 80 percent brand awareness among adults 35 and older. People associate Bell & Howell with a strong reputation for high quality, dependable products and services."
In fact, the majority of the Bell + Howell consumer products that are for sale "on TV" are distributed by Emson USA - a "TV-only" sales organization not unlike Guthy-Renker or K-Tel. This most likely won't affect Bell + Howell's core business in the future, as the products/software/services they produce and distribute themselves are focused on the Business-to-Business market, as opposed to the Consumer market.
[edit] Apple II
For more information see the main article: Apple II
Bell & Howell briefly marketed an Apple II in a battleship-grey case to educational institutions.
[edit] See Also
[edit] External links
- Böwe Bell & Howell site.
- European & International Sector.
- About B&H Australia including a short history of Bell & Howell.
