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Downy

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Downy (Lenor outside the U.S.Canada, Mexico and Venezuela) is a brand name of fabric softener produced by Procter & Gamble. It entered the U.S. test market in August 1960 and went nation-wide in December 1961.

[edit] Products

The Downy product line contains the following:

  • Ultra Downy Liquid (released in 1991)
  • Downy Simple Pleasures (released in 2004)
  • Downy Ball
  • Downy Sheets (released in 1987)
  • Downy Non-Concentrated Liquid
  • Downy Wrinkle Releaser

[edit] References

[edit] External links

Procter & Gamble Co.

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Corporate Directors: Norman Augustine | Bruce Byrnes | R. Kerry Clark | Scott D. Cook | Joseph Gorman | A.G. Lafley | Charles R. Lee | Lynn M. Martin | W. James McNerney, Jr. | Johnathan Rodgers | John F. Smith, Jr. | Ralph Snyderman | Robert Storey | Margaret Whitman | Ernesto Zedillo

Brands: Always | Ariel | Bounty | Braun | Charmin | CoverGirl | Crest | Downy | Dreft | Duracell | Fairy | Febreze | Folgers | Gillette | Head & Shoulders | Iams | Ivory | Max Factor | Olay | Old Spice | Oral-B | Pampers | Pantene | Pringles | Swiffer | Tampax | Tide | Torengos | Zest

Annual Revenue: $55.4 billion USD (Image:Green Arrow Up.svg10% FY 2005) | Employees: 110,000 | Stock Symbol: NYSE: PG | Website: www.pg.com

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