WWMY

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WWMY-FM is an Oldies radio station located in Raleigh, North Carolina that plays hit music from the 1960s and 1970s as "Y102.9, the home of Motown, Soul, and Rock 'n Roll." In addition, Y102.9 is also the flagship station for the Carolina Hurricanes, winners of the 2006 Stanley Cup.

[edit] History

The station began operating in 1998 under the call letters WWND-FM, and carried a smooth jazz format as "102.9 the Wind". This setup was very similar in nature to one carried out by another station, WNND-FM 103.9 (now WNNL) from 1990 to 1996. When that didn't work, the station switched gears to an all-80s format in 2001 as "Star 102.9". The call letters were then changed to the current WWMY as well. Shortly thereafter, Goldsboro country station WKIX 96.9 became WYMY, simulcasting WWMY with 100,000 watts to points east of Raleigh as "Star 96-9 and 102-9".

Over the next two years, Star attempted to tweak its format by becoming a Hot AC hybrid for a brief time before switching to a classic hits format. It was during this time that the station carried the syndicated Bob and Sheri morning show, which did not go over well because it often got confused with the Bill & Sheri show on competitor WRAL-FM.

The Star-FM simulcast broke off in 2003 when WYMY became a Spanish-speaking station known as "La Ley." WWMY continued on with the classic hits format as "Star-FM" until 2005, when it made another format tweak by picking up the Oldies mantle from what used to be WTRG and changed their handle to the current Y102.9.